Creating a successful reseller business :

This article contains a list of things that can help you make your reseller business successful. You can go part or all the way, your success will only be limited to the time you put into your business. Many reseller businesses that are successful had a lot of ground or foot work in the beginning. Now the businesses are established with customer bases and owners that are able to set back and enjoy a nice steady income that is constantly increasing.

Step 1:
Buy a Domain for your business.
It is important to buy a domain name for your business, try to make it as short as possible, also, easy to remember like joplinhosting.com, or if you have to get creative add a word like web. Examples: joplinwebhosting.com, joplindomains.com
Buying a domain with your city or state name. This works well if you are marketing to that area. Many resellers find success in marketing to one small area using billboards or local advertising. Your domain name can now be forwarded or masked to point to your reseller site, or you can build a physical webpage to go with your domain, a doorway site. It is best to use your reseller site when purchasing a domain name this way you have total control and you can forward, mask or do your own hosting, etc.

Step 2:
Hosting a homepage for your domain.
We are now going to talk about a website for your domain. This gives you a virtual address for linking and other advertising for your website. You can make a site with as many pages as you wish, but the more pages you make the more work you must put into them to keep them up to date. This is entirely up to you. These pages are used like doorways to your store front and may look anyway you want them to. It is best to try to keep the look of your site as close as possible to your reseller site. If you need help with building a homepage for your reseller site you can call us for more details at 417-529-1199 and we can give you a quote or recommend someone else to help you with this. Remember building a doorway website is not always necessary, but is definitely the best way. If you don’t want to build this site, just forward your domain to your reseller storefront URL. If you need help with this you can call customer support and they will walk you through any forwarding problems. Make sure you have already registered your domain before you request help for this.

Step 3:
Trading Links with other sites to build popularity.
Trading links with other websites does two things; it brings you traffic and possible customers. The second is the most important it helps with your page rank in search engines. A high page rank will give you a higher position in the engines above other websites. There are two ways to trade links. You can approach a webmaster from another website and ask them to do link trades, usually contacting by email is the best way. Or you can use a link trading service, some are free and others charge small fees, these are easy to use and can be found by going to Google and searching the term link trading, etc.

Step 4:
Getting your website listed in directories
Using directories to list your website is great for traffic and also website ranking. There are search directories for almost anything you can think of. Do not confuse directories with search engines, directories are actual physical links compiled by an individual. Usually they are related. To find these directories just use Google or your favorite search engine and type in your keyword plus directory. Example: small business directory
Look for directories that work for your business. Examples: small businesses, web services, hosting and domain names, web building resources, etc. The list goes into the thousands, use your imagination.
Once you have located a directory that you want to be in you can email the webmaster and ask him to put your site in the directory, some directories have forms that you fill out to submit your site. Small directories are always great.

Step 5:
Submitting your site to search engines
Make sure your website has the proper meta tags on it. This is what a search engine sees to describe your website. Your reseller site already has meta tags in place so if you are using a forwarded domain you will not have to do anything except for submit to search engines. If you want to see your meta tags, just right click with your mouse on your web page and click view source. This will let you read the code on your website. Make sure your mouse or cursor is not on top of an image when you do this. Now that your website is ready for search engines, you can hand submit it each search engine, or you can use a tool like traffic blazer, which is one of the products you sell in your reseller account. This service will help you submit to hundreds of search engines and directories at the same time saving you valuable time.

If you have done all of the steps listed above you should be on your way to making good sales. Remember it can take the search engines up to 2 months to see all of the work that you have done, but the payoff will be great. You can also watch the results of this using stats software on your website. If you are hosting your own site you can watch every visitor and where they come from. This wonderful software is available for a small fee with your hosting, if you are doing you own doorway website. There is also a free version which comes with all hosting packages.

Conventional Advertising
This is where your business can start to make big money and the sky is the limit. Here are just a few things that some of our resellers do to up the stakes and start larger profits coming in. Many top resellers earn anywhere from $20,000 to $50,000 part time. Here are just a few examples: internet advertising, newspaper ads, magazine ads, billboards, and banners, TV advertising, advertising with local colleges especially those with internet or website building tech schools. You can get together with your local chamber of commerce or direct mail, even something as simple as a sticker on your car or truck.
It is not necessary to go to these extremes unless you really want to get the profits moving in fast.

Once your business is established and you have done all of the footwork, customers will keep coming back and your name will already be out there. You should be able to look forward to monthly income coming in for years ahead and even if you decide to sit back and relax it will keep coming in and in most cases your customer base will keep growing. You are only limited by your own thoughts and ideas for building this business. Web hosting and domain names are one of the fastest growing industries in the world and your business is supported and backed by one of the largest companies in the United States. At any given time there may be 40 to 50 people answering the phone bank 24/7. Our businesses success depends on our resellers and the support we provide them making us one of the largest domain and web hosting providers in the U.S.


It is not necessary to do all the things on this list in order to have a successful reseller business. Some people have done very well just by concentrating on higher website rankings and lots of links from other websites including banner advertising and free directories. Others have done well just marketing to there own area or there own small customer base. This is why our plan works for so many small and large web design firms.
 

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